Privacy Policy

Flavon Beverages Private Limited (hereafter referred to as “Flavon Beverages Pvt Ltd.”, "Sipup" or "We" or “Us” or “Our” or “Company”) and its affiliates understand that information and privacy are important for you. This privacy policy explains how we at website/App collects and uses your ("you", or "your") personal and non-personal information.

By using our Website/ App, You implicitly agree that We can collect, disclose and use Your information in accordance with the terms of this privacy policy ("Privacy Policy"). We are committed to protect all the information you share with us. We follow stringent procedures to protect the confidentiality, security, and integrity of data/information stored in our systems. Any employee who violates our privacy and/or security policies is subject to disciplinary action, including possible termination and/or civil and/or criminal prosecution.



1.1 Company collects several types of information, including;Your Personal Information - Personal Information is the information that relates to a person which, either directly or indirectly, in combination with other information available or likely to be available with a body corporate, is capable of identifying such person. Information about your internet connection, the equipment you use to access our Services and your usage details.

1.2 We collect this information: Directly from you when you provide it to us; and/or automatically as you navigate through our Services, Programmes and other offers by the Company (information collected automatically may include usage details, IP addresses and information collected through cookies, web beacons and other tracking technologies).


2.1 Account creation, registration and purchase information – when you create an account, in order to register and create an account, complete the purchase of products and services and register or purchase our products or services, etc. you may be required to provide your name, phone number, email and mailing address, payment method and other details as may be required.

2.2 Contact information When requested to be contacted by Company’s relevant personnel, you may be asked to provide information about yourselves. This information enables the Company’s relevant personnel to respond promptly and effectively to customer questions and requests.

2.3 Location information – When you use a certain feature or application from Company’s website/ app, we will need to collect information about your location. We may obtain your physical location in order to provide you with accurate information and services.


*The information collected from You is used for the following purposes only:

3.1 To log in to your Account with mobile apps.

3.2 To facilitate your use of the Website/ App.

3.3 To respond to your inquiries or fulfil your requests for information about the various services.

3.4 To provide you with information about our products/services and to send you information, materials, and offers from Us.

3.5 To send you important information regarding the website, app, changes to our terms, conditions, and policies and/or other administrative information.

3.6 To send you surveys and marketing communications that we believe may be of interest to you.

3.7 To personalize your experience on the website, app and our other websites by presenting advertising, products and offers tailored to you.

3.8 To help you and address your problems with the website including addressing any technical problems.

If You purchase any content or avail of any service from the Website, to complete and fulfil Your purchase, for example, to have Your payments processed, communicate with You regarding Your purchase and provide You with related customer service.

3.9 For the proper administration of the Website.

3.10 To conduct internal reviews and data analysis, direct or indirectly, for the Website, app (e.g., to determine the number of visitors to specific pages within the Website, App); and to provide it for scrutiny to any statutory, regulatory or other governmental authority or any other agency as advised or directed by the government or any judicial body.

3.11 To provide a better customer experience and services.


4.1 Save as otherwise provided in this document or any other document, We do not disclose your information to any third parties other than our affiliates, business partners, and registered merchants with Us and to any other third party when you have expressly authorized us to share your information.

4.2 However, We may disclose the Personal Information or any other information collected from You to any statutory, lawful enforcement body, regulatory body or court if we are under a duty to do so or required by law to disclose or share your personal data or any other information collected from You.

4.3 Personal Information may be transferred as an asset in connection with a merger or sale (including any transfers made as part of an insolvency or bankruptcy proceeding) involving all or part of our business or as part of a corporate reorganization, stock sale, or other change in control, subject to adherence of this Privacy Policy.

4.4 Disclosure of information as stated under website terms and conditions and / or any other document.


5.1 The company strives to ensure the security, integrity and privacy of Your Personal Information and to protect Your Personal Information against unauthorized access or unauthorized alteration, disclosure or destruction. The company adopts adequate measures to prevent unauthorized access to your Personal Information.

5.2 The company reserves the right to conduct a security review at any time to verify your identity. You agree to provide the Company with all the information that we request for the security review. If you fail to comply with any security request, the Company reserves the right to terminate your account with us and prohibit your access to the Website.

5.3 The company and its personnel are not liable and cannot be held liable for any breach of security by or for any actions of any third parties that receive Your Personal Information.

5.4 Notwithstanding anything contained in this Policy or elsewhere, Company and its personnel shall not be held responsible for any loss, damage or misuse of Your Personal Information, if such loss, damage or misuse is attributable to a Force Majeure Event (as defined below).

5.5 Further please note that Company does not ask you to share your password, credit card, debit card or online banking details with it. Please don’t respond to any such emails. The company shall not be held responsible for any loss, or damage caused by responding to such emails and sharing information with third parties.

6. A Force Majeure Event shall mean any event that is beyond Our reasonable control and shall include, without limitation, sabotage, fire, flood, explosion, acts of God, civil commotion, strikes or industrial action of any kind, riots, insurrection, war, acts of government, computer hacking, unauthorized access to computer data and storage device, computer crashes, breach of security and encryption, etc.


The company will only use or disclose information about minors under the following circumstances:

7.1 The disclosure of the information is allowed by law;

7.2 Consent through this Privacy Policy from the legal representatives or guardians of the minors for and on behalf of the minors has been obtained; and

7.3 Use or disclose information of minors in order to protect the minors.

7.4 The company will not knowingly collect personal information from minors, except as set out above. The company will immediately take steps to delete such information if it discovers that the information is by minors only and the parents or legal representatives of the minors had not consented for and on behalf of the minors.

7.5 The definition of "minors" shall be in accordance with the relevant local regulations and laws.


This Privacy Policy applies to products and services from Company and does not apply to products and services from any third party. Our website, products, applications and services may contain links to third-party websites, products and services. In addition, our products and services may use or provide the product or service from a third party. Your use of the products or services from a third party shall be subject to the provisions of the privacy policy/terms of use of the third party, please pay attention to the privacy policy/terms of use of the third party. 


Company products and services can be provided from resources or servers of different countries or regions around the world. Therefore, your information may be stored or transmitted to servers outside of the country in which you live, according to applicable laws. If you agree to accept our services and allow us to collect, handle, disclose, transfer and use your information, you are also giving us permission to collect, transfer, store, use and process your information outside your country or region according to this Privacy Policy.


10.1 A cookie is a type of specific identifier to enable your device to be identified by our system. We will store cookies on your device to record your preferences and provide personalized services. It will also record your login credentials, so you don't have to enter this information each time you sign in. Our current browser configuration has settings to accept and limit the level of cookies. You may configure when you use the web browser to access the services at your own preference. You may learn more details about cookies from your browser's "Help" menu.

10.2 You may at any time disable cookies. By modifying your browser preferences, you can choose to accept all cookies or to reject all cookies. You can still use Company’s IT data network even if you do not accept cookies.

10.3 We may use cookie-like technology, such as web beacons (or "pixel tags"), to send information from your device to the server.

10.4 Web beacons are generally embedded in e-mail and online videos. With a beacon, we can read some specific information from your device, such as whether the e-mail was opened, device IP, etc. We will analyse the data collected through web beacons, in order to optimize the products and provide services that we believe suit you better. By accessing and using our services, you are deemed to agree that cookies and web beacons will be stored on your device.

10.5 We will not use cookies or collect any personal information for any purpose other than those stated in this Privacy Policy.


The company may amend or update this Privacy Policy from time to time, and the Company will notify you of any major changes by publishing a notice of the change. Please refer to our website for the most updated version of this policy.


12.1 You hereby provide express consent to the collection, storage, use, disclosure, and transfer, of the personal information and information by the Company for the purposes of and in accordance with this Privacy Policy.

12.2 You may at any time withdraw your consent to the collection, storage, use, disclosure, and transfer, of the information by us. When you wish to withdraw your consent, you can go to settings and disable the functions by turning off the related button or you can notify your intention in writing to us by sending an e-mail to the contact address notified under paragraph 13 below. Your act of withdrawing shall be deemed a notification to us that you are withdrawing your consent to the collection, storage, use, disclosure, and transfer, of the information.  

12.3 We shall at no time be responsible/ liable for the authenticity/ veracity of the personal information or information provided by you.


Your use of the Website and any dispute over privacy are subject to this policy and our Terms of Use as displayed on Our Website. This Privacy Policy shall be governed by and construed in accordance with the laws of India. All disputes in relation to the Privacy Policy will be adjudicated exclusively before a competent court in Bhadrak, Odisha


If you have:

1. Any questions, comments or suggestions regarding this Privacy Policy, write us on Company’s official forum or our after-sales services. You can also reach us on our Toll-free number: 18008913448.

2. Requests for review/ modification/ deletion of any personal information provided by you.

3.Questions/ queries/ clarifications regarding the terms of this Privacy Policy;

4. Complaints/ grievances regarding posts/ information shared by other users.